SEO Estonia 2024
Event Schedule
Just a heads-up: the event organizer reserves the right to change the schedule.
To keep up with the latest program and any changes, check the Whowa app.
Download the app here:
https://whova.com/download/
June 12th – Wednesday
Day 0: VIP Mastermind & Community Day + VIP Boat Party
Our first day kicks off with the VIP mastermind which is available to VIP ticket holders, all of our speakers, and sponsors. We’ll hand-match the groups for this to ensure you get the most value out of this.
VIP Masterminds registration starts at 09:30 AM at Hilton Tallinn Park conference floor. VIP Masterminds starts at 10:00 AM with a quick brief by Kyle Roof.
Each hand-matched group will have designated meeting room where the actual mastermind takes place. The mastermind includes snacks at the tables and coffee.
The total time allocated for the mastermind is until 3 PM.
If you finish earlier, you’re welcome to hang out there with your group and keep the discussions going or network with the other attendees.
Community Day
The Community Day is a new addition to the conference. If you didn’t have the chance to get a VIP ticket, you’ll have the chance to organize your own meetups during this time.
All attendees will be using our conference app, Whova, which make it super easy to host your own meetups, workshops, or adventures around the city. If you’d like to host an event, you can also get help from our team to find the right venue for what you’re planning to do.
Want to talk with other agency founders? Have a debate about the future of SEO and AI? This is your chance to find your tribe.
Speakers & VIP Boat Party – Pirates of the SEO Sea
This year we’ve rented out a boat for the VIP & Speakers dinner.
We’ll get comfy on a massive 3-story yacht and have a cruise on the Tallinn Bay, where we’ll have time to network, enjoy the city’s best (rum) cocktails, and gourmet snacks.
To spice things up we’ll have an amazing the world’s best oyster opener serving oysters and champagne, and a ton of other fun activities to keep you entertained.
As a great benefit the party takes place during Estonia’s “exotic” white nights period, with darkness arriving late and lasting only for a few hours.
The boat departs at 7:30 PM, estimated time of arrival at 11:00 PM.
June 13th – Thursday
Day 1 – First Official Day + Mastermind
REGISTRATION is from 9:00 – 9:50 AM @ Hilton Tallinn Park Conference Center.
This is the time to come collect your badge and wristband, grab a coffee, and do some networking before we get started.
Our first keynote speaker will start at 10 AM.
| Time | What’s Happening | Speaker/Location |
|---|---|---|
| 09:00 – 09:50 | Registration | Hilton Hotel II floor |
| 09:50 – 10:00 | Opening words | MC |
| 10:00 – 10:30 | Rhinoplasty Plano 5 Years Later: Is It Dead or the Key to Everything? | Kyle Roof |
| 10:30 – 11:00 | Link Building in 2024 – Cutting the BS | Karl Kangur |
| 11:10 – 11:30 | Ask your questions through Whowa | Q&A with Alex Drew |
| 11:30 – 12:00 | How to Consistently Land Top Tier Links via Digital PR | Gareth Hoyle |
| 12:00 – 13:45 | Lunch/Networking | |
| 13:45 – 14:15 | Stacking Your Way to the Top: Proven Tactics for SEO Success | Massimiliano Geraci |
| 14:15 – 14:40 | Creating Helpful Content That Ranks and Converts in 2024 | Georgia Tan |
| 14:40 – 15:00 | What I have learned from SEO tests in link building. | Sebastian Heymann |
| 15:00 – 15:30 | Mastermind introduction /Break/Networking/ | |
| 15:00 – 17:30 | Mastermind Sessions: 5 people per table | Mastermind rooms |
| Break | ||
| 19:00 – 23:00 | OLD TOWN SCAVENGER HUNT |
Pub Crawl
After the conference it’s time to embark on an exhilarating journey through the cobbled streets and medieval charm of Tallinn’s Old Town with our Pub Crawl experience.
As dusk falls, join fellow SEO Estonia adventurers and local guides for an unforgettable evening of exploration and revelry.
Make sure to bring your fully charged phones along. We’ve got a special app ready that’ll take you on a tour of Tallinn Old Town.
We’ve handpicked various activities & bars, so there’s something for everyone, not just only the big pub enthusiasts.
Throughout the evening, you’ll be collecting points on the app by visiting different spots and solving tasks on the Old Town map.
The final stop of our pub crawl is a secret speakeasy bar where we can all gather, share our day’s experiences, enjoy cocktails, and dance to the DJ’s top picks.
June 14th – Friday
Day 2 – Final Day + Afterparty
NETWORKING & MORNING COFFEE from 9:00 – 9:50 AM @ Hilton Tallinn Park Conference Center.
PROGRAM starts at 10:00 AM.
| Time | What’s Happening | Speaker/Location |
|---|---|---|
| 9:00 – 09:50 | Registration | Hilton Hotel II floor |
| 09:50 – 10:00 | Opening words | MC |
| 10:00 – 10:30 | Win NOW. Growth Hacking to Beat Google Updates | Jared Codling |
| 10:30 – 11:00 | Website Recovery & Future Proofing Your SEO | Kasra Dash |
| 11:00 – 11:25 | NETWORKING BREAK (25 min) | |
| 11:25 – 11:50 | 3 Stages of Management | Mads Singers |
| 11:50 – 13:30 | Lunch/Networking | |
| 13:30 – 14:00 | ChatGPT SEO Strategies: How I Increased My SEO Traffic by 7X With AI | Julian Goldie |
| 14:00 – 14:30 | Transactional Pages That Rank: A Case Study on 112 Pages That Convert and Rank | Helene Jelenc |
| 14:30 – 15:00 | Protect Yourself From Updates by Creating a Brand | Jason Barnard |
| 15:00 – 15:30 | Networking break | |
| 15:30 – 16:00 | An Orchestra of Agents in an Age of AI Empires | Koray Tugburk Gubur |
| 16:00 – 16:30 | Unlocking SEO Superpowers: Supercharge Your Rankings with these 4 Game-Changing SEO/AI Strategies! | Vaibhav Kakkar |
| 16:30 – 17:00 | AI.Communication | Robert Niechial |
| 17:00 – 18:00 | Closing notes and photos | |
| 20:00 – ….. | Afterparty / Networking / Coctails |
14th of June
Official Afterparty: Search Engine Soirée
Venue Accessibility
Venue: Hilton Tallinn Park Hotel
Address: Fr. R. Kreutzwaldi 23 Tallinn, 10147 Estonia
The Hilton Park Hotel is easily accessible by various modes of transportation.
For those using public transport, trams and buses regularly connect the venue to key points across the city.
Taxis and rideshare services are readily available for a convenient and comfortable journey. We recommend downloading the BOLT app that provides scooter rent, taxi and rideshare. To be honest, walking and using scooters are nowadays the most efficient option for transport.
Lunch Venues
Tallinn has some of the best restaurants in North Europe and many of these are super close to our venue. We have prepared a detailed list of recommended venues for lunch.
Not only will this allow us to cater to absolutely everyone’s taste and diets, it’s a great chance to sneak some more networking in, and get a cultural experience at the same time.
We’ll also have meeting points for people looking to head to the same restaurants.
THE ABLE BUTCHER
LOCATION: Hilton Tallinn Park II floor
https://maps.app.goo.gl/6jRcL6DRbZTJq9kF7
NEW THAI RESTAURANT
LOCATION: Lastekodu 9
350m / 6 min walk from Hilton
https://maps.app.goo.gl/RvVWnEPQM26bTKjX6
RESTAURANT HÄRG
LOCATION: Maakri 21
700m / 10 min walk from Hilton
https://maps.app.goo.gl/Cm6xTvkFf6YkhE8m8
RESTAURANT SALT
LOCATION: Vase 14
400m / 6 min walk from Hilton
https://maps.app.goo.gl/okFN7VTjcw877NU58
STOCKMANN / MYSUSHI
LOCATION: Liivalaia 53
500m / 7 min walk from Hilton
https://maps.app.goo.gl/sDctKFbFPiWtqb3w7
VANA VILLEMI PUBI
LOCATION: Tartu mnt 50
550m / 8 min walk from Hilton
https://maps.app.goo.gl/v5hPQPPePPsXKiaM9
FAEHLMANNI KOHVIK
LOCATION: Fr. R. Faehlmanni 18
400m / 5 min walk from Hilton
https://maps.app.goo.gl/ZnCVBpAaBt8qFXwFA
JAHU SUSHI
LOCATION: Gonsiori 12
400m / 6 min walk from Hilton
https://maps.app.goo.gl/J9g2qPwiKcYbsZgC8
LA PRIMA PIZZA GONSIORI
LOCATION: Gonsiori 31
350m / 5 min walk from Hilton
https://maps.app.goo.gl/nTQqDqGUqvsV8U366
RESTAURANT RADIO
LOCATION: Terase 16
350m / 5 min walk from Hilton
https://maps.app.goo.gl/hSxAFefZVncB6VGB6
RESTAURANT RUDOLF
LOCATION: R. Tobiase 11-1
600m / 9 min walk from Hilton
https://maps.app.goo.gl/u928pJWdSAzj2BPQ6
Frequently Asked Questions
Find the answers to frequently asked questions about conference and visa
In our masterminds you’ll be strategically placed in a group of 4-5 people based on where you’re at in your business or career.
The goal of the mastermind is to walk the rest of the group through your business and the key problems you’re trying to solve.
Other members will be asking questions to try and get to the root of the issue and provide their experiences and advice to help break through this. They will also serve as accountability partners.
You’ll have a safe, open space to discuss your biggest problems and hopefully, leave with actionable takeaways and new connections.
Historically these have been the most valuable events for both ourselves and tons of others in the industry.
Absolutely! If you’re attending with more than ten people, please contact us at support@seoestonia.com. and we’ll hook your company up with a deal.
It depends on your nationality. If you are a citizen of the European Union (EU) or the European Economic Area (EEA), you do not need a visa to enter Estonia.
However, if you are a citizen of a non-EU/EEA country, you may need a visa. You can check the visa requirements for your specific situation on the website of the Estonian Ministry of Foreign Affairs or consult with the Estonian embassy or consulate in your country.
If you get rejected for a visa, please contact our team at support@seoestonia.com and we’ll help you out.
Yes, we have a 100% no questions asked refund policy on all purchases up to 60 days before the event. If you can’t make it for some reason, please contact support@seoestonia.com. Please note that we are unable to process refunds after April 13, 2024.
Life happens – if for some reason you’re unable to attend the event, you’ll be able to transfer the ticket to someone else. Please contact us to make this happen.
Please note that once your name badge has already been printed out, the ticket cannot be transferred anymore.
The event will be at the luxurious Hilton hotel in the heart of Tallinn. It’s a short walk away from all the main attractions if you decide to go exploring.
PS! Hilton has made special rates for our conference guests. Please write to our team after purchasing the ticket to get part of the offer, support@seoestonia.com.
Airport 3 km
Port 1 km
City Center 1,60 km
Tallinn Town Hall 2 km
Write us an email – support@seoestonia.com.
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SEO Estonia 2024
June 12-14, 2024, Tallinn
