SEO Estonia 2024

Event Schedule

June 12th – Wednesday

Day 0: VIP Mastermind & Community Day + VIP Boat Party

SEO conference day 1_Tiit Tamme_066

Our first day kicks off with the VIP mastermind which is available to VIP ticket holders, all of our speakers, and sponsors. We’ll hand-match the groups for this to ensure you get the most value out of this.

VIP Masterminds start at 09:30 AM at Hilton Tallinn Park conference floor with a quick brief by Kyle Roof.

Each hand-matched group will have designated meeting room where the actual mastermind takes place. The mastermind includes snacks at the tables and coffee.

The total time allocated for the mastermind is until 3 PM.

If you finish earlier, you’re welcome to hang out there with your group and keep the discussions going or network with the other attendees.

Community Day

The Community Day is a new addition to the conference. If you didn’t have the chance to get a VIP ticket, you’ll have the chance to organize your own meetups during this time.

All attendees will be using our conference app, Whova, which make it super easy to host your own meetups, workshops, or adventures around the city. If you’d like to host an event, you can also get help from our team to find the right venue for what you’re planning to do.

Want to talk with other agency founders? Have a debate about the future of SEO and AI? This is your chance to find your tribe.

VIP dinner SEO Estonia 2023

Speakers & VIP Boat Party – Pirates of the SEO Sea

This year we’ve rented out a boat for the VIP & Speakers dinner.

We’ll get comfy on a massive 3-story yacht and have a cruise on the Tallinn Bay, where we’ll have time to network, enjoy the city’s best (rum) cocktails, and gourmet snacks.

To spice things up we’ll have an amazing the world’s best oyster opener serving oysters and champagne, and a ton of other fun activities to keep you entertained.

As a great benefit the party takes place during Estonia’s “exotic” white nights period, with darkness arriving late and lasting only for a few hours.

The boat departs at 7:30 PM, estimated time of arrival at 11:00 PM.

Vip Boat SEO Party (1)

June 13th – Thursday

Day 1 – First Official Day + Mastermind

SEO conference registration

REGISTRATION is from 9:00 – 9:50 AM @ Hilton Tallinn Park Conference Center.

This is the time to come collect your badge and wristband, grab a coffee, and do some networking before we get started.

Our first keynote speaker will start at 10 AM.

TimeWhat’s HappeningSpeaker/Location
09:00 – 09:50RegistrationHilton Hotel II floor
09:50 – 10:00Opening wordsMC
10:00 – 10:30 Rhinoplasty Plano 5 Years Later: Is It Dead or the Key to Everything?Kyle Roof
10:30 – 11:00Link Building in 2024 – Cutting the BSKarl Kangur
11:10 – 11:30TBDAlex Drew
11:30 – 12:00Ask Me Anything About Black Hat SEOChris Palmer
12:00 – 13:45Lunch/Networking
13:45 – 14:15Sites at Scale is Dead: Long Live Sites at Scale with AI!Massimiliano Geraci
14:15 – 14:40Creating Helpful Content That Ranks and Converts in 2024Georgia Tan
14:40 – 15:00TBDTBD
15:00 – 17:30Mastermind SessionsMastermind rooms
19:00 – 23:00Pub Crawl

Pub Crawl

After the conference it’s time to embark on an exhilarating journey through the cobbled streets and medieval charm of Tallinn’s Old Town with our Pub Crawl experience.

As dusk falls, join fellow SEO Estonia adventurers and local guides for an unforgettable evening of exploration and revelry.

Make sure to bring your fully charged phones along. We’ve got a special app ready that’ll take you on a tour of Tallinn Old Town.

We’ve handpicked various activities & bars, so there’s something for everyone, not just only the big pub enthusiasts.

Throughout the evening, you’ll be collecting points on the app by visiting different spots and solving tasks on the Old Town map.

The final stop of our pub crawl is a secret speakeasy bar where we can all gather, share our day’s experiences, enjoy cocktails, and dance to the DJ’s top picks.

SEO Estonia pub crawl

June 14th – Friday

Day 2 – Final Day + Afterparty

SEO networking

NETWORKING & MORNING COFFEE from 9:00 – 9:50 AM @ Hilton Tallinn Park Conference Center.

PROGRAM starts at 10:00 AM.

TimeWhat’s HappeningSpeaker/Location
9:00 – 10:00RegistrationHilton Hotel II floor
09:50 – 10:00Opening wordsMC
10:00 – 10:30Win NOW. Growth Hacking to Beat Google UpdatesJared Codling
10:30 – 11:00Backlink PhD: Earn Your Degree in Backlinks to Succeed Post March Core Update.Kasra Dash
11:00 – 11:20TBDVaibhav Kakkar
11:20 – 11:50The Right People Make All the Difference. How to Choose Employees, Associates, and Friends.Mads Singers
11:50 – 13:30Lunch/Networking
13:30 – 14:00ChatGPT SEO Strategies: How I Increased My SEO Traffic by 7X With AIJulian Goldie
14:00 – 14:30Transactional Pages That Rank: A Case Study on 112 Pages That Convert and RankHelene Jelenc
14:30 – 15:00Protect Yourself From Updates by Creating a BrandJason Barnard
15:00 – 15:30Networking break
15:30 – 16:00An Orchestra of Agents in an Age of AI Empires Koray Tugburk Gubur
16:00 – 16:30Q&A PanelTBD
16:30 – 17:00You Get What You Give. AI Prompts to Survive and ExcelRobert Niechial
17:00 – 18:00 Closing notes and photos
20:00 – …..Afterparty / Networking / Coctails

14th of June

Official Afterparty: Search Engine Soirée

Doors open at 19:00.
Venue: club Monument
Adress: Vana-Posti 8, Old Town
To wrap up the SEO Estonia you are Welcome to the Search Engine Soirée, where the world of SEO’s 3 days of serious conference meets a fun and creative party atmosphere. This NEON themed party allows participants to immerse themselves in the world of SEO, providing both entertainment, exciting visuals and and opportunities for networking.
Club Monument is a secret club, which will take you to a journey throughout amazing music, artisan cocktails, loads of dance shows, epic DJ’s and other fun entertainment. We have designed the soirée in such way that the celebration can be enjoyed both in the tranquil atmoshpere of cocktails  and networking, as well as in more festive and dance-filled mood.

Venue Accessibility

Venue: Hilton Tallinn Park Hotel
Address: Fr. R. Kreutzwaldi 23 Tallinn, 10147 Estonia

The Hilton Park Hotel is easily accessible by various modes of transportation.

For those using public transport, trams and buses regularly connect the venue to key points across the city.

Taxis and rideshare services are readily available for a convenient and comfortable journey. We recommend downloading the BOLT app that provides scooter rent, taxi and rideshare. To be honest, walking and using scooters are nowadays the most efficient option for transport.

Lunch Venues

Tallinn has some of the best restaurants in North Europe and many of these are super close to our venue. We have prepared a detailed list of recommended venues for lunch.

Not only will this allow us to cater to absolutely everyone’s taste and diets, it’s a great chance to sneak some more networking in, and get a cultural experience at the same time.

We’ll also have meeting points for people looking to head to the same restaurants.

LOCATION: Hilton Tallinn Park II floor

LOCATION: Lastekodu 9
350m / 6 min walk from Hilton

LOCATION: Maakri 21
700m / 10 min walk from Hilton

400m / 6 min walk from Hilton

LOCATION: Liivalaia 53
500m / 7 min walk from Hilton

LOCATION: Tartu mnt 50
550m / 8 min walk from Hilton

LOCATION: Fr. R. Faehlmanni 18
400m / 5 min walk from Hilton

LOCATION: Gonsiori 12
400m / 6 min walk from Hilton

LOCATION: Gonsiori 31
350m / 5 min walk from Hilton

LOCATION: Terase 16
350m / 5 min walk from Hilton

LOCATION: R. Tobiase 11-1
600m / 9 min walk from Hilton


Frequently Asked Questions

Find the answers to frequently asked questions about conference and visa

In our masterminds you’ll be strategically placed in a group of 4-5 people based on where you’re at in your business or career.

The goal of the mastermind is to walk the rest of the group through your business and the key problems you’re trying to solve.

Other members will be asking questions to try and get to the root of the issue and provide their experiences and advice to help break through this. They will also serve as accountability partners.

You’ll have a safe, open space to discuss your biggest problems and hopefully, leave with actionable takeaways and new connections.

Historically these have been the most valuable events for both ourselves and tons of others in the industry.

Absolutely! If you’re attending with more than ten people, please contact us at and we’ll hook your company up with a deal.

It depends on your nationality. If you are a citizen of the European Union (EU) or the European Economic Area (EEA), you do not need a visa to enter Estonia.

However, if you are a citizen of a non-EU/EEA country, you may need a visa. You can check the visa requirements for your specific situation on the website of the Estonian Ministry of Foreign Affairs or consult with the Estonian embassy or consulate in your country.

If you get rejected for a visa, please contact our team at and we’ll help you out.

Yes, we have a 100% no questions asked refund policy on all purchases up to 60 days before the event. If you can’t make it for some reason, please contact Please note that we are unable to process refunds after April 13, 2024.

Life happens – if for some reason you’re unable to attend the event, you’ll be able to transfer the ticket to someone else. Please contact us to make this happen.

Please note that once your name badge has already been printed out, the ticket cannot be transferred anymore.

The event will be at the luxurious Hilton hotel in the heart of Tallinn. It’s a short walk away from all the main attractions if you decide to go exploring.

PS! Hilton has made special rates for our conference guests. Please write to our team after purchasing the ticket to get part of the offer,

Airport 3 km

Port 1 km 

City Center 1,60 km

Tallinn Town Hall 2 km

Write us an email –

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SEO Estonia 2024

June 12-14, 2024, Tallinn

Adam ChronisterSEO Conference day 1SEO Conference mastermind